LinkedIn Ads

Reach decision-makers where they actually are — LinkedIn.

The #1 B2B channel in MENA. We run ABM, lead-gen forms, and thought-leadership campaigns that reach the exact titles and accounts you sell to.

02Why this platform

Title-level targeting nothing matches

Product manager at a Riyadh fintech, or VP at a Dubai SaaS — you can reach them precisely.

Real ABM

Upload your target account list, deliver messaging tailored per buying-committee role.

On-platform lead capture

Pre-filled Lead Gen Forms — highest conversion rate of any B2B channel.

03What we manage
01

ABM campaigns

Account lists, messaging tuned per vertical, size, and role.

02

Lead Gen Forms

Native forms, direct CRM integration.

03

Sponsored Content

Image, video, and document posts.

04

Thought Leader ads

Promote executives' posts as trusted ads.

04Campaign types
Named-account ABM

50–500 named accounts, per-role messaging.

Lead-gen with native forms

Fast, high-quality contact data.

Site retargeting

Pricing and feature page visitors.

Thought Leadership

Executive content to build category trust.

05Our process
01
ICP build

Define accounts, roles, signals.

02
Setup

Insight Tag, Conversion API, CRM hooks.

03
Test

3–5 audiences, distinct messages, 2 offers.

04
Scale

Concentrate spend on winners, expand the list.

06Benchmarks

Illustrative ranges from our regional book — vary by sector and offer.

$6–14
CPC
$120–400
Cost per lead
10–18%
Form conversion
14 days
Time to launch
07Creative formats
Single image

The workhorse — clear message, social proof.

Document ads

Short reports and guides; higher conversion than gated PDFs.

30–60s video

Customer interviews, product walkthroughs, case stories.

09FAQ
Minimum budget?

We recommend $5K+/mo for a serious test — LinkedIn is expensive, but lead quality justifies it.

Is ABM worth the cost?

For products with ACV above ~$20K — yes, almost always.

Arabic or English creative?

Both — we A/B test when the audience supports it.

How do you tie campaigns to pipeline?

Conversion API + CRM stage tracking + monthly pipeline-tied reporting.

Ideal ABM list size?

50–300 accounts per segment — enough to test, focused enough to track.

Let's put your numbers to work.

Book a free growth audit. In 14 days you'll get a full-funnel teardown and a 90-day action plan — yours to keep, whether we work together or not.

Book a Free Growth Audit